Marketing, Advertising, and Social Media Compliance (3h)
The internet is full of promotional opportunities. Whether it’s a post on Facebook or a tweet linking to your new listing, a status update on LinkedIn, a virtual home tour on YouTube, or photo collage on Pinterest, you can easily promote your professionalism, highlight your expertise, increase your connections, and showcase your listings. Or you can fall flat on your face.
This course shows how to use the unique advertising and marketing opportunities available online to better serve your clients and customers, and further promote your own brand.
Course highlights include:
- How consumers—and agents and agencies—are using social media and how this is impacting the real estate industry
- How to use various social media platforms—including Twitter, Facebook, LinkedIn, YouTube, and Pinterest—to promote your business and better serve your clients and customers
- How various social media platforms differ and how to select the ones that are best for you and your needs
- Tips for creating an online marketing strategy
- Legal and ethical issues surrounding online marketing
- Copyright law, trademarks, and public domain content
- Tips for avoiding common social media missteps.
- Activities and scenarios to provide real-world context for course content
State Requirements For Arkansas
Arkansas State Requirement Details for Real Estate Salesperson and Broker Continuing Education
Renewal Date: Renew for upcoming year by September 30th to avoid penalty. License expires on December 31st.
Hours Required by the State: 7 hours
- 1-hour Required Safety Course
- 3 hours of Electives
- Salespersons:
- 3-Hour 2025 AREC Required Course on Agency Representation and Compensation
- Principal Brokers and Executive Brokers WILL NOT receive CE credit for this course.
- Principal Brokers and Executive Brokers:
- 3-Hour 2025 AREC Required Broker Course on Supervision/Agency
- Salespersons may NOT take the Supervising Broker course.
- Associate Brokers:
- Associate Brokers may elect to take either the Salesperson course or the Broker course. If an Associate Broker has aspirations of becoming a managing broker, they are encouraged to take the Broker course.
Arkansas Real Estate Commission
Street Address: 612 South Summit Street, Little Rock, AR 72201
Mailing Address: 612 South Summit Street, Little Rock, AR 72201
Telephone: (501) 683-8010
Email: areclic@arkansas.gov